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COMPANIES

Marketing and Sales

Companies

Consulting

Service Proposal

In the field of Marketing and Sales, we provide our clients with a team of professionals to develop projects aimed at improving sales, brand image, and profitability.

Some specific projects that may be of interest:

Pricing Management

Mediterrani is one of the few Spanish faculties that offers Pricing Management as a core subject in its Marketing Degree, meaning it is mandatory for all students. The specialization of our faculty, with their professional and academic experience and international publications, ensures a comprehensive and efficient analysis.

  • Objective: To review the company’s pricing strategy in order to conduct a diagnosis and provide proposals to improve the company’s profitability.
  • The project will consist of the following:
    • Understanding the specific characteristics of the company
    • Interviews with the company to understand how they set their pricing strategy
    • Analyzing the sales price of products and services and comparing them with competitors
    • Analyzing the income statement to determine the potential of the pricing policy
    • Internal fieldwork to develop proposals. This may be accompanied by meetings with the company.
    • Preparation of the final report
    • Presentation of the final results
    • Optional: Monitoring of the measures implemented

Objective: To propose customer acquisition and retention strategies to increase company revenue.

The project will consist of the following:

  • Understanding the specific characteristics of the company
  • Interviews with the company to understand the strategies they apply
  • Internal fieldwork to develop proposals. This may be accompanied by meetings with the company.
  • Preparation of the final report
  • Presentation of the final results
  • Optional: Monitoring of the measures implemented and verifying that the cost of the service was worthwhile (return on investment)

Objective: To define commercial systems to increase sales effectiveness.

The project will consist of the following:

  • Understanding the specific characteristics of the company
  • Interviews with the company to understand the strategies they apply
  • Internal fieldwork to develop proposals. This may be accompanied by meetings with the company.
  • Preparation of the final report
  • Presentation of the final results

Optional: Monitoring of the measures implemented and verifying that the cost of the service was worthwhile (return on investment)

Objective: Full development of or support for the company’s global or individual Marketing Plan.

The project will consist of the following:

  • Understanding the specific characteristics of the company
  • Interviews with the company to understand the objectives and resources for project development
  • Internal fieldwork to develop proposals. This may be accompanied by meetings with the company.
  • Preparation of the final report
  • Presentation of the final results
  • Optional: Monitoring of the measures implemented and verifying that the cost of the service was worthwhile (return on investment)

Objective: To help identify business indicators that facilitate decision-making.

The project will consist of the following:

  • Understanding the specific characteristics of the company
  • Interviews with the company to understand how they conduct commercial monitoring
  • Internal fieldwork to develop proposals. This may be accompanied by meetings with the company.
  • Preparation of the final report
  • Presentation of the final results
  • Optional: Monitoring of the measures implemented and verifying that the cost of the service was worthwhile (return on investment)