Archives
e-commerce = e-logistics
E-logistics refers to the increasingly close combination between logistics, online commerce and the use of the latest technologies in the supply chain. The rise of e-commerce has fostered many changes in stages such as product storage and last-mile deliveries, encouraging the development of new processes within what is now known as eLogistics (electronic logistics or […]
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Today we talk about Social Networks
Social networks are digital platforms made up of communities of individuals with common interests, activities or relationships (such as friendship, kinship, work). Social networks allow contact between people and function as a means to communicate and exchange information. They allow us to create a life and develop it. They allow us to interact with people […]
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The best Rooftops in Barcelona
If you thought that this blog post was going to give you a list of bars on top of buildings with spectacular views, you will have to wait a little longer. What we intend with the title is to continue keeping the secret… Secret bars of Barcelona Cabinet This bar is the subject of urban […]
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The most surprising professions related to tourism
There is a belief that those who study a Tourism Degree will end up working in a hotel reception, or at most in a travel agency; Nothing is further from reality. The most demanded professions in the sector are: Director of tourism companies, hotels, cruises… Responsible for organizing events Tourism marketing Creation and design of […]
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Would you like to go on a cruise with the Business Logistics Degree?
The implementation of the theoretical content together with the skills acquired in an academic training, is becoming a reality during the academic courses. Companies welcome university students to train them in their own environment, and university students are satisfied because it allows them to have their first experience with business and public organizations, and at […]
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Meta what?
We are all hearing the term METAVERSE a lot; Let’s start by understanding a little what this new concept is and where it comes from. We are talking about a digital space where people can interact with each other and with objects in three dimensions (3D). The new metaverse is not just an escape from […]
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What is space tourism?
Space tourism is a commercial activity related to the cosmos that includes going to space as a tourist, watching a rocket launch, stargazing, or traveling to a space-centric destination. Currently not only is space travel being given importance for research purposes, effort is being put into commercial exploitation, for tourism and leisure purposes. A little […]
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What is a community manager?
It is responsible for building, expanding and managing online communities. Through analytical tools that allow you to measure how users understand and perceive a specific brand, they try to make that feeling as similar as possible to the company’s communication objective. A community manager, CM or internet community manager, is a very complex profession that […]
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Mediterrani Talent Day 2022
Today we have celebrated the Mediterrani Talent Day, a special session where the companies of the different studies that we offer, Degree in Tourism, Degree in Marketing and Degree in Business Logistics, come to our classrooms to look for the great talent that we offer them. The session began with the tourism companies, where the […]
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Today we have celebrated the Mediterrani Talent Day, a special session where the companies of the different studies that we offer, Degree in Tourism, Degree in Marketing and Degree in Business Logistics, come to our classrooms to look for the great talent that we offer them. The session began with the tourism companies, where the […]
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The ICT Tourism cluster of the Government of Catalonia is born
The aim of the ICT tourism cluster is to bring together companies with hybrid business models between technology and tourism, aimed at other companies or the end consumer, together with agents of the technology and knowledge ecosystem, such as universities and technology centers. In Catalonia, the ICT tourism sector is made up of 371 companies, […]
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Published an academic article elaborated through the collaboration of two teachers from Mediterrani with Alba Nebot López, alumni of the Degree in Marketing at the University of Mediterrani
The prestigious academic journal Revista Universidad y Empresa has published in its 42nd issue the article entitled “The Consumer’s Purchase Behaviour and Attitude towards Greenwashing. A comparative study between consumers in territories with different economic development” (https://revistas.urosario.edu.co/index.php/empresa/article/view/10639), written by the university teachers Dr. Óscar Gutiérrez Aragón and Dra. Ariadna Gassiot-Melian and Business Department researcher Alba […]
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