CONFERENCE ON MARKETING “THE METEOROLOGICAL SCIENCE AS A PRODUCT”

Within the activities programmed at EU Mediterrani, with the purpose of attracting experts to the classrooms that can bring the reality of the different institutions or companies to our students. Sergi González, AEMET meteorologist, gave a lecture to the students of the “Product and brand development” subject of 2nd Degree in Marketing on October 24th. The title of this conference was: “The meteorological science as a product”, a conference organized by Dr. Óscar Gutierrez and which had a great acceptance among our students.

Leave a Reply

INFORMACIÓN PROTECCIÓN DE DATOS DE EUM

Finalidades: Publicar el comentario en el blog de la página web, identificar a la persona titular del comentario y, si la persona acepta, guardar sus datos para futuros comentarios. Legitimación: Consentimiento. Derechos: Puedes retirar tu consentimiento en cualquier momento, así como ejercer tu derecho de acceso, rectificación, supresión, oposición, limitación y portabilidad de tus datos en [email protected]. Información Adicional: Política de Privacidad.

Recent Posts

Sensory marketing at the point of sale: How do the senses influence our purchasing decisions?

In an increasingly competitive and digitalised commercial environment, physical stores face the constant challenge of offering differentiating experiences to their customers. The research led by professors and researchers Dr. Joan-Francesc Fondevila-Gascón, Dr. Óscar Gutiérrez-Aragón, Dr. Gaspar Berbel-Giménez, and Aina Fàbrega-Hereu, published in the journal Vivat Academia (2026), analyzes in depth how sensory marketing affects consumer […]

Read now

The phenomenon of the Kings League: sport, social media, and disruption

The prestigious academic journal Athenea Digital, Journal of Social Thought and Research has published in its issue 25(3) (November 2025) the article entitled “Holistic Analysis of the Kings League: a disruptive phenomenon that merges sports and social media”.  The study was conducted by Professor Dr. Óscar Gutiérrez Aragón, Professor Dr. Joan Francesc Fondevila Gascón, Professor […]

Read now
Lluís Feliu, docente EUM, nuevo secretario general de AIJEC

Lluís Feliu, EUM university professor, new Secretary General of AIJEC

Dr. Lluís Feliu, university professor at Escola Universitària Mediterrani (EUM) and CEO of the communication agency edeon, has been appointed as the new Secretary General of the Young Entrepreneurs Association of Catalonia (AIJEC). His election was confirmed during AIJEC’s recent General Assembly, which also appointed the new board to lead until 2028. During the event, […]

Read now
Resumen de privacidad

Más información sobre el uso de cookies.