Category: Marketing EN
Big Data and its functions
Big Data consists of a process that analyzes and interprets large volumes of data, both structured and unstructured. Big Data is used so that data stored remotely can be used by companies as a basis for their decision making. We can use applications that use Big Data in basically any sector, since data analysis, especially […]
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Today we talk about Social Networks
Social networks are digital platforms made up of communities of individuals with common interests, activities or relationships (such as friendship, kinship, work). Social networks allow contact between people and function as a means to communicate and exchange information. They allow us to create a life and develop it. They allow us to interact with people […]
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Meta what?
We are all hearing the term METAVERSE a lot; Let’s start by understanding a little what this new concept is and where it comes from. We are talking about a digital space where people can interact with each other and with objects in three dimensions (3D). The new metaverse is not just an escape from […]
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What is a community manager?
It is responsible for building, expanding and managing online communities. Through analytical tools that allow you to measure how users understand and perceive a specific brand, they try to make that feeling as similar as possible to the company’s communication objective. A community manager, CM or internet community manager, is a very complex profession that […]
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Mediterrani Talent Day 2022
Today we have celebrated the Mediterrani Talent Day, a special session where the companies of the different studies that we offer, Degree in Tourism, Degree in Marketing and Degree in Business Logistics, come to our classrooms to look for the great talent that we offer them. The session began with the tourism companies, where the […]
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What is YouTube Shorts?
YouTube Shorts is Google’s bid to compete with Instagram Reels and TikTok, both of which have been created to compete with TikTok, given it’s great reception by the public and the great success it has had worldwide in terms of both downloads and publications. The app was launched on 14 September 2020. As opposed to […]
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