Professional Profiles in the Marketing Sector
EUM ‘s Bachelor’s Degree in Marketing prepares students to fill a wide range of key positions in a constantly evolving market.
Our graduates excel in areas such as:
EUM ‘s Bachelor’s Degree in Marketing prepares students to fill a wide range of key positions in a constantly evolving market.
Our graduates excel in areas such as:
Marketing Director
Brand Manager
Digital Marketing Manager
Strategic Marketing Consultant
Market Researcher
Community Manager
International Marketing Specialist
Product Manager
Advertising and Public Relations Expert
Throughout the curriculum, students will acquire the following key skills :
Strategic Marketing : Trained to design and execute marketing plans based on market analysis and consumer behavior.
Digital Skills : Advanced management of tools such as Adobe Illustrator , WordPress , and social networks .
Languages and International Negotiation : Fluency in English, Mandarin Chinese and other languages, applied to management in international markets.
Creativity and Project Management : Product development, branding, and innovative strategies.
Communication and Advertising Skills : Creating advertising campaigns and managing public relations.
Data Analytics : Ability to interpret and apply market data to strategic decisions.
Soft Skills : Leadership development, teamwork and presentation skills.
This approach combines solid theoretical training with practical preparation , ensuring that EUM graduates are ready to take on real challenges in the world of marketing.